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Google Launches Real Time Search (RTS) and Google Wave Reaches 1 Million
Google Wave is nearing 1 Million registered users and most people I have spoken with in the gaming and web hosting industry still have no idea how to use Google Wave. So far it is just a glorofied instant messenger that allows for real time (and messy) collaboration between you and your Google contacts. With the news of more invites going out and a “Million Stamps Licked..and counting”, you can still sign up for a Google Wave account. What good is it if you get in, that is still yet to be seen.
In other Google news ( and perhaps the most important news for Social Search in 2009 ), Google announced the official launch of RTS. No not Real Time Strategy, Real Time Search. With Google RTS live tweets, Yahoo Answers, news articles and Web pages now stream in on the actual result pages for your query.
With the recent Twitter Oath login for Google Sites and the fact they have announced partnerships with FaceBook and MySpace this now means that any publicly posted information will be streamed live in search results.
All users can see it now via a “Hot Topics” feature that’s been added to Google Trends. The new feature comes should be visible to all Googlers within a few days.
In this one quarter of 2009 we have seen some of the largest strides toward a whole new way of finding information. What will this mean for SEO? I would say “Social Search” is here, and now, more than ever there is a need for companies to embrace social media.
What is your Social Search strategy?
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