Social Media Marketing

A colleague of mine, the infamous ShoeMoney, wrote a wonderfully straight to the point blog post about, Why Nobody Reads You Blog. He touches on some really good points, that make a ton of common sense. One of the main points really appears to be , BE YOURSELF! Do not just launch a blog or site...
Read more »

Following who Influencers Follow to build a quality stream of Twitter food and a crowd you can influence So, I have been using Twitter for quite a while. My habits on following have been very “natural” up until a few days ago. Usually I would only follow someone if they emailed me and expressly...
Read more »

If you are a small business owner, a marketing executive or have a  yearning to learn about Internet Marketing then here is a list of Internet marketing folks that you should be following on a regular basis. Below are the Top 50 Twitter and Blog RSS feeds of Internet Marketers for you to follow....
Read more »

Well here we are, the first day of 2009. I have made a resolution to take the time to blog a bit more. This evening as the family and I were waiting for the ball to drop, I happened to be reading Andy Beal’s Marketing Pilgrim blog and happened upon a recent post he...
Read more »

An article on website host directory keyed me into this “little” happening “According to GreenZap Vice President Linda Murphy, attempts made by GreenZap to communicate with the bloggers were met with malicious attacks. GreenZap’s counsel sent several letters to Liquid Web, Inc. requesting it voluntarily shut down one of its hosted websites due to...
Read more »

I call the act of a company that hires a person or a company to blog on their behalf “Shadow Blogging”. A part of reputation management is damage control for sure, answering posts in a positive way or even posting to educate people about a new service. Where do we draw the line in ethics? That...
Read more »

A study conducted by Wharton uncovers the behavior of “network neighbors” within existing customer bases. Mining data from “social networks” — who talks to whom or who emails whom — could allow companies to pinpoint likely customers who otherwise would be overlooked. Hill, Foster Provost of NYU’s Stern School and Chris Volinsky of AT&T...
Read more »

Reputation management is a fairly complicated task, yet is really of the utmost importance. Posts on blogs are coming online at a very rapid pace and consumers, customers; competitors are speaking their minds very freely. Blogs, forums, social media networking sites are generating buzz, positive and negative. These users may already be talking about...
Read more »

Pay Per Post has changes their Terms to now require bloggers that are posting for profit to make it known that they are being paid to blog. From a company press release: The company provides bloggers with tools to empower disclosure and has popularized the concept of adopting a Disclosure Policy for all bloggers...
Read more »